Spain’s Wallapop raises $191M at an $840M valuation for its classifieds market

By way of all of the previous year’s lockdowns, location closures and other social distancing actions that governments have enacted and folks have followed to slow the unfold of COVID-19, shopping — and particularly e-commerce — has remained a consistent and massively crucial services. It’s not just something that we experienced to do it is been an important lifeline for numerous of us at a time when so little else has felt typical. Nowadays, one particular of the startups that noticed a big carry in its service as a outcome of that pattern is announcing a key fundraise to gasoline its expansion.

Wallapop, a virtual marketplace based mostly out of Barcelona, Spain that allows individuals resell their employed items, or sell objects like crafts that they make by themselves, has lifted €157 million ($191 million at present charges), funds that it will use to carry on growing the infrastructure that underpins its support, so that it can expand the variety of men and women that use it.

Wallapop has confirmed that the funding is coming at a valuation of €690 million ($840 million) — a significant leap on the $570 million pricetag resources shut to the organization gave us in 2016.

The funding is currently being led by Korelya Cash, a French VC fund backed by Korea’s Naver, with Accel, Perception Companions, 14W, GP Bullhound and Northzone — all earlier backers of Wallapop — also taking part.

The business at the moment has fifteen million customers — about 50 % of Spain’s internet populace, CEO Rob Cassedy pointed out to us in an job interview previously these days — and it has maintained a decent No. four position amongst Spain’s searching applications, in accordance to figures from App Annie.

The startup has also just lately been developing out shipping solutions, called Envios, to assist people get the things they are selling to buyers, which has expanded the assortment from local sales to people that can be created throughout the country. About twenty% of products go by way of Envios now, Cassedy said, and the plan is to proceed doubling down on that and connected solutions.

Naver alone is a sturdy participant in e-commerce and applications — it is the company behind Asian messaging large Line, among other electronic properties — and so this is in component a strategic expenditure. Wallapop will be leaning on Naver and its technologies in its own R&D, and on Naver’s aspect it will give the firm a foothold in the European industry at a time when it has been sharpening its strategy in e-commerce.

The funding is an exciting change for a firm that has noticed some notable suits and starts.

Founded in 2013 in Spain, it quickly shot to the leading of the charts in a industry that has usually been slow to embrace e-commerce more than far more conventional brick-and-mortar retail.

By 2016, Wallapop was merging with a rival, LetGo, as element of a bigger method to crack the U.S. marketplace with a lot more capital in tow.

But by 2018, that prepare was shelved, with Wallapop quietly selling its stake in the LetGo venture for $189 million. (LetGo raised $five hundred million much more on its very own close to that time, but its fate was not to stay impartial: it was sooner or later acquired by yet one more competitor in the digital classifieds place, OfferUp, in 2020, for an undisclosed sum.)

Wallapop has for the last two many years centered primarily on developing in Spain instead than managing after company more afield, and as an alternative of increasing the selection of goods that it may well sell on its platform — it does not promote food, nor work with retailers in an Amazon-type market enjoy, nor does it have ideas to do anything at all like shift into movie or selling other varieties of electronic solutions — it has honed in especially on attempting to improve the encounter that it does offer to customers.

“I spent twelve years at eBay and saw the changeover it produced to new goods from employed goods,” explained Cassedy. “Let’s just say it was not the course I thought we should get for Wallapop. We are laser-centered on exclusive goods, with the large greater part of that secondhand with some artisan goods. It is quite various from huge box.”


website may indicate that the organization has not ballooned and boomed in the way that so a lot of startups might, specially these fueled by hundreds of millions in expense and hoopla — some of which pays off spectacularly, and some of which cataclysmically does not. But it has intended a constant presence in the marketplace, one particular perhaps developed on a far more solid identification.

Wallapop’s development in the earlier calendar year is the consequence of some particular trends in the market place that have been in component fueled by the COVID-19 pandemic. All of them have served create up a profile for the organization as a sort of upscale, virtual automobile boot sale or flea marketplace.

Folks investing more time in their properties have been targeted on clearing out room and getting rid of issues. Others are keen to get new objects now that they are shelling out a lot more time at residence, but want to spend significantly less on them, possibly simply because they are dealing with employment or other economic uncertainty. However other individuals have identified themselves out of perform, or acquiring significantly less work, and are turning to getting to be business people and creating their personal items to offer in a far more grassroots way.

In all of these situations, there has been a press for a lot more sustainability, with folks putting less squander into the world by recycling and upcycling products rather.

At the very same time, Fb hasn’t genuinely produced huge inroads in the place with its Market, and Amazon has also not appeared as a menace to Wallapop, Cassedy noted.

All of these have experienced a large effect on Wallapop’s organization, but it wasn’t always this way. Cassedy stated that the very first lockdown in Spain observed company plummet, as folks confronted severe limits on their movements, not able to depart their homes besides for the most vital obligations like getting foodstuff or acquiring on their own to the medical center.

“It was a roller coaster for us,” he stated.

“We entered the yr with outstanding momentum, quite powerful.” But he noted that the drop began in March, when “not only did it turn into not alright to leave the home and trade locally but the put up office stopped offering parcels. Our enterprise went off a cliff in March and April.”

Then when the limitations were lifted in Might, items started to bounce back far more than ever prior to, practically right away, he explained.

“The financial uncertainty caused men and women to seek out much more value, greater discounts, investing considerably less cash, and sure they have been clearing out closets,” he stated. “We noticed quantities bounce back 40-50% growth calendar year-on-12 months in June.”

The massive question was no matter whether that progress was a blip or there to say. He mentioned it has continued into 2021 so much. “It’s a validation of what we see as long-time period developments driving the company.”

Naver has manufactured a huge company out of keeping strong regional target in its items up to now, so in a way you could see it continue that even though nonetheless expanding, by investing in one more strong regional participant. Even though it would seem Wallapop has a internet site in the U.K., it’s not something that it has pushed a lot as a business.

“The worldwide demand for C2C and resale platforms is increasing with renewed determination in sustainable usage, specially by more youthful millennials and Gen Z,” mentioned Seong-sook Han, CEO of Naver Corp., in a assertion. “We agree with Wallapop’s philosophy of acutely aware consumption and are enthused to assistance their development with our technology and create international synergies.”

I’ll also incorporate that it is heartening, as a client, to see priorities like sustainability becoming provided thing to consider, too. Ideally it’s not just lip provider but a authentic recognition that this is one thing that ought to be encouraged and backed.

“Our economies are switching toward a a lot more sustainable development design following investing in Vestiaire Collective previous calendar year, wallapop is Korelya’s 2nd investment decision in the round economic system, although COVID-19 is only strengthening that craze. It is Korelya’s mission to back tomorrow’s European tech champions and we think that Naver has a verified tech and solution edge that will help the company strengthen its leading placement in Europe,” added Fleur Pellerin, CEO of Korelya Cash.